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Products can be classified on the basis of durability, Tagibility and the user type. Any product consists of Goods, Services or combination of both to fullfil market or consumer needs. The classification of Products is given as below.

On the basis of Durability and tangibility On the basis of user type

Durable products 

Non Durable Products

Services

Consumer Goods

 

Industrial Goods

Business Services

Public Services

Infrastructural Services

 

 

Convenience Goods

e.g. Biscuits, Chocolates, Cigarettes 

Shopping Goods

Watches, Garment, Shoes

Specialty Goods

Car, Jewellery, Painting

Unsought Goods

Insurance

Smoke Detector

 

Raw Material

Iron Ore

Coal

Components Parts

Valves

Elec. Motor

Installations

Shop Floor

Accessory Equipments

Machine Tools

Storage Racks

Operating Supplies

Stationary

Lubricating oil

 

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